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<rss version="2.0"><channel><title>Qually Blog</title><link>https://qually.pro/en/blog/</link><description>How to qualify leads, what an ad inquiry really costs, how an AI voice agent works, and how to win back cold customers. Simple and straight to the point.</description><language>en</language>
<item><title>What is a qualified lead, and how is it different from an inquiry?</title><link>https://qually.pro/en/blog/chto-takoe-kvalificirovannyj-lid/</link><guid>https://qually.pro/en/blog/chto-takoe-kvalificirovannyj-lid/</guid><pubDate>Tue, 03 Nov 2026 09:00:00 GMT</pubDate><description>A qualified lead is a person who didn't just leave an inquiry but confirmed the essentials. They need what you sell, they have a budget, the timeline is clear, and they make the decision. A regular inquiry is just a contact. A qualified lead is a buyer who's ready to talk. Below, we'll cover how to tell them apart and who should do the checking.</description><category>Leads</category></item>
<item><title>AI voice agent for outbound calls: how it works and when it beats a call center</title><link>https://qually.pro/en/blog/golosovoj-robot-dlya-obzvona/</link><guid>https://qually.pro/en/blog/golosovoj-robot-dlya-obzvona/</guid><pubDate>Tue, 03 Nov 2026 09:00:00 GMT</pubDate><description>An AI voice agent for outbound calls is software that dials your contact list, talks to people by voice, asks questions, and flags who's ready to buy. It beats a call center when you have lots of similar calls: following up on inquiries, reactivating an old list, confirming appointments. Complex negotiations are best left to people.</description><category>AI Voice Agents</category></item>
<item><title>Customer database reactivation: 5 scenarios to win back cold customers</title><link>https://qually.pro/en/blog/reanimaciya-klientskoj-bazy/</link><guid>https://qually.pro/en/blog/reanimaciya-klientskoj-bazy/</guid><pubDate>Tue, 03 Nov 2026 09:00:00 GMT</pubDate><description>Customer database reactivation means working again with people who were already interested in your product but didn't buy. It only works if you talk to each of them in their own way. Someone who ran short on money and someone who simply disappeared have different reasons. Below are five scenarios for five common reasons.</description><category>Sales</category></item>
<item><title>Cost per lead from ads: how to calculate the real cost of a warm customer</title><link>https://qually.pro/en/blog/stoimost-lida-iz-reklamy/</link><guid>https://qually.pro/en/blog/stoimost-lida-iz-reklamy/</guid><pubDate>Tue, 03 Nov 2026 09:00:00 GMT</pubDate><description>The cost per lead your ad dashboard shows is the cost of an inquiry. What you need is the cost of a warm customer who's ready to buy. It's easy to calculate: divide the cost per inquiry by the share of warm leads. If one in five inquiries is warm, a warm customer costs five times as much as an inquiry. Below are the formula, an example, and ways to bring the cost down.</description><category>Leads</category></item>
<item><title>Lead qualification questions: BANT and beyond, with sample wording</title><link>https://qually.pro/en/blog/voprosy-dlya-kvalifikacii-lida/</link><guid>https://qually.pro/en/blog/voprosy-dlya-kvalifikacii-lida/</guid><pubDate>Tue, 03 Nov 2026 09:00:00 GMT</pubDate><description>To qualify a lead, you need to find out four things: whether there's a need, whether there's a budget, who makes the decision, and when the person is ready to buy. That's the BANT framework. But you can't fire off these questions point-blank — it will feel like an interrogation. Below: what to ask, how to word it gently, and what to add to BANT for your niche.</description><category>Sales</category></item>
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